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Why does your CMS suck so hard?
I have never worked with a CMS that worked. Without exception, all have become the homes of bloated, uncontrollable content rot, full of templates that are never or rarely used, and housing countless...
View ArticleContent strategy happily ever after
Over the past 6 months or so, I’ve seen countless requests on the Content Strategy Google Group for document templates, diagrams and other materials – anything tangible to support CS work. We’re a new...
View ArticleAn existentialist’s content strategy
One day not too long ago, I sat down with a client on a big account – an account with problems far beyond the purview of my ‘strategic’ project role. I found myself with one of those people who float...
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